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Tad Low

TV producerborn 1966

Tad Low talks about his new show on Fuse and its success in tripling the network's ratings. He describes Fuse as a channel that prioritizes music videos and current trends in music and fashion, reminiscent of early MTV and VH1.

Tad Low

Co-Creator of VH1’s
“Pop Up Videos”

About Tad Low

Tad Low (born Josiah Orne Low IV) is an American television producer and media entrepreneur best known as co-creator of VH1's Pop-Up Video, which earned 13 Emmy nominations during its original run from 1996 to 2001. He produced Pants-Off Dance-Off for Fuse network, which became the highest-rated show in the network's history. Low won a New York Emmy for hosting and producing Subway Q&A on Metro Channel and was named one of Entertainment Weekly's 100 Most Creative People In Entertainment.

In this interview

  • Talks about his new Fuse show tripling the network's ratings
  • Describes Fuse as reminiscent of MTV and VH1 from a decade earlier
  • Notes Fuse prioritizes music videos over reality shows
  • Discusses Fuse's availability on satellite providers like DirecTV and Dish
“They don't have a lot of crappy reality shows. They just play cool music videos.”— Tad Low, in this interview

Since this interview

Low founded SmarterPhone in 2023, a nonprofit advocating for delayed smartphone use among children and adolescents. He currently helms Spin The Bottle, a multimedia content company based in New York City.

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